Bills, receipts, reminders and campaigns all travel on WhatsApp. The allowance is what that sending draws on each month.
Almost everything a business sends a customer now goes on WhatsApp: the bill as it is raised, the receipt when they pay, the reminder when a due date passes, and the occasional campaign.
Each of those is a message, and the plan carries a monthly number of them. Working out which plan fits is mostly arithmetic — bills a month, plus reminders, plus whatever campaigns you intend to run.
| Limit | Starter | Growth | Scale | Enterprise |
|---|---|---|---|---|
| WhatsApp message allowance (per month) | 1,200 messages/year | 2,400 messages/year | 6,000 messages/year | 24,000 messages/year |
The routine use, one per bill.
On due dates, automatically.
They consume the most.
The table shows each plan’s monthly figure.
The money side of the business: what has been billed, what has been collected, what is still owed, and what the tax on all of it comes to. Party ledgers sit at the centre — every bill and every payment lands on somebody’s khata, and the balance there is the number you act on.
Most of this area runs on its own once bills are being raised: ledgers update as you bill, reminders go out on their due dates, and the GST reports are built from what is already recorded.
per pack
All plans
What the messages are used for.
Messages sent over WhatsApp — bills, receipts, reminders and campaigns.
It is per plan and per month; the table above shows each figure.
No, own-number sending carries its own separate allowance.
Bills and reminders are predictable; campaigns are what move the number.
